As an independent search engine optimization expert, specializing in SEO consulting and SEO strategy, part of my job description is to help businesses rank higher on search engines for over 15 years. That experience has taught me that every single SEO campaign is unique, just as every client I take on is unique. If you are ready to grow and increase your rankings (and ROI) with organic traffic, schedule a consultation with me today. Let's discuss your goals and an SEO strategy or two to help you reach them.
Most search engine optimization consultation projects can range from three to six months to a year, though they can be shorter or significantly longer depending on the size of the company and the campaign goals.
Part of my job as an SEO consultant is to set up clients with every local directory and other Google trusted stores to add local credibility and make sure that you rank highest when people in your area make specific searches. Part of my job as an SEO specialist includes product and customer reviews. I also use Moz.com as an SEO consulting tool with most of my clients.
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With my on-page SEO strategies, I will help you identify critical issues hindering your organic traffic and ranking. I analyze your page layout, assess any technical issues and web speed, and then provide a schema JSON implementation plan as well as review your core web vitals. My SEO strategy work also focuses on improving your on-page E-E-A-T signals.
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My SEO consulting services and part of my job description is to include, keywords services, where I use research strategies to help identify keyword opportunities that will help boost search engine optimization. I start by looking at your competitors and long tail keywords, focused of getting you the fastest return on your investment.
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Experience, Expertise, authoritativeness, and trustworthiness have become ranking factors that most website owners must have. As your SEO consultant, part of my consulting services is to show you how to improve E-E-A-T signals by reviewing the content, analyzing keyword research, authorship, and technical aspects of your website.
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Google has stated that the YMYL criteria are stricter than those for other types of websites because it is Google's responsibility to make sure that the information provided on websites offering financial advice, medical advice, legal advice, news, information about public figures, and websites geared toward shopping or transactional activities is accurate, trustworthy, and reliable.
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For backlink services, an SEO consultant or SEO specialist should only follow Google's best practices when it comes to SEO strategy. I help identify partners you can collaborate with and follow white-hat link building. The objective is to build a clean profile to increase your domain authority.
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An SEO website audit takes me seven business days to perform. During this process, I provide a handwritten strategy document. It covers competitor analysis, backlink profiles, keyword research on-page content, technical issues, and more.
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Meet with me weekly to learn all about search engine optimization. During our Zoom call, we focus on topics that meet your needs. I coach people new to SEO, marketing departments, or SEO experts who want an expert and different opinion.
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I've put together an 85-page guide called "The SEO Brain Book." Dive in to uncover the secrets of how search engine optimization really works. From kickstarting your journey and nailing keyword research to creating killer content, understanding backlinks, acing blogs, and rocking page content templates – it's all in there. Plus, I discuss how to use popular SEO tools, reporting results like a pro, making your website user-friendly, speeding things up, and mastering E-A-T. Ready to level up your SEO game?
Unlock the secrets to elevate your website's E-A-T with our step-by-step checklist! This handy tool guides you through the eyes of Google's Quality Raters, giving you a direct line to how your site measures up. Expect a series of questions, matched with screenshots from the guidelines, and our insights on how your site stacks against the standards.
SEO reporting is not as complicated as you might think. You want to make sure you start with a baseline. How much traffic are you currently getting, how many keywords are currently ranking on the website, and overall keyword rankings? In my past experience, set a 3-month Goal based on these metrics. SEO will change from week to week so monthly reporting is vital but be open to allocating resources to the opportunity that may appear each month that will bring cash to the bottom line.
Link building and keyword research can make or break your SEO strategies. Google still puts a lot of importance on backlinks but they continue to enforce their guidelines. There are a lot of link schemes and blog networks you want to stay away from. When it comes to link building, the days of getting dozen of links each month are gone. Part of my job description is to focus on the quality of links and creating real partnerships with the local community and experts in your online industry. Follow Google's rules and make sure to use the No-Follow attribute for paid or advertising links.
Start with a 3-month search engine optimization strategy that focuses on best practices. Normally, in my experience, the first month is fixing technical issues and planning. Once you execute new content and start backlink it takes a month or even longer to see new keywords and increase of rankings. Meet weekly and review positive and negative changes. Be aware that Google updates the algorithm weekly so you will see fluctuation. 3 months is a good amount of time to analyze your progress.
Most SEO experts will tell you if they are working with competitors in your space, "This is up to your discretion, whether to work with them." To be honest, you want to work with an SEO consultant who has worked in your space and understands the type of content and strategies to rank in your queries.
SEO is ongoing and you should not invest in a consulting service if you can't afford it. Don't hire if you need a fast fix. An SEO audit won’t save your website. Investing in numerous SEO services that focuses on best practices is a great plan to increase free traffic for the future of your online business.
Part of my job description is directly communicating with the people who hired me. I personally prefer a weekly meeting, project manager board "Trello," skype or Slack channel to help communicate. When communication breaks down, my consulting service work does not get done. Search engine optimization can be active as it can change daily, so being able to communicate what is happening with ranking or taking advantage of what is happening in the world can impact SEO.
